insureco.io — brand system v2.0

InsurEco
Brand Kit

The canonical visual identity for InsurEco System — logos, colors, typography, and machine-readable brand data for all products, agents, and Chaac deployments.

Navy #2E3192Magenta #EC008CYellow #FFCB05 Exo 2 Typeface7 SVG Vectors24 PNG Variants
Quick Ref

Brand Gradient

InsurEco Brand Gradient
linear-gradient(135deg, #2E3192 0%, #EC008C 55%, #FFCB05 100%)
GlobeSVG
Globe — Full Color
Globe WhiteSVG
Globe — White
Marketing
Globe on Brand Gradient
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Brand Colors

InsurEco Brand Gradient — Navy → Magenta → Yellow
linear-gradient(135deg, #2E3192 0%, #EC008C 55%, #FFCB05 100%)
InsurEco Navy
#2E3192
Primary · Gradient Start
Navy Light
#4A50C8
Hover / Links
Navy Dark
#1E2070
Active / Pressed
InsurEco Magenta
#EC008C
Accent · Gradient Mid
InsurEco Yellow
#FFCB05
Highlight · Gradient End
Deep Black
#0C0D1C
Dark Background
White
#FFFFFF
Light BG / Reverse Logos
Off White
#F2F4FF
Soft Light Background
02

Vector Logos — SVG

GlobeSVG · Recommended
Globe — Full Color
Globe WhiteSVG
Globe — White
Globe BlackSVG
Globe — Black
LogoSVG
Logo — Full Color
Logo WhiteSVG
Logo — White
Logo BlackSVG
Logo — Black
HorizontalSVG · For Nav
Logo Horizontal — navigation bars
03

Usage Rules

✓ Do
  • Use SVG vectors whenever possible
  • Use globe-white on dark/navy backgrounds
  • Use globe-black on white/light backgrounds
  • Use brand gradient for marketing headers
  • Use logo-horizontal in nav bars
  • Maintain original aspect ratios
✗ Don't
  • Stretch or distort the globe
  • Place white logo on white backgrounds
  • Add shadows, glows, or strokes to SVGs
  • Re-color outside the approved variants
  • Alter the gradient stop colors or angle
  • Use raster PNG where SVG is available
04

Typography — Exo 2

Display / Hero — Exo 2 900
The Ecosystem
for Insurance.
Section Headings — Exo 2 800
Building the future of insurTech
Body Copy — Exo 2 300
InsurEco System is the leading insurTech ecosystem, connecting agents, carriers, and captives through a composable platform processing over $250M in annual premium volume.
Labels / UI — Exo 2 700 · Uppercase + tracking
Brand System  ·  Version 2.0  ·  March 2026  ·  insureco.io
Weight Scale
300 — Light: The Ecosystem for Insurance 400 — Regular: The Ecosystem for Insurance 600 — SemiBold: The Ecosystem for Insurance 700 — Bold: The Ecosystem for Insurance 800 — ExtraBold: The Ecosystem for Insurance 900 — Black: The Ecosystem for Insurance
05

All Assets — PNG Raster

PreviewNameSizeVariantDownloadCDN URL
06

LLM / Chaac Machine-Readable Data

Paste into any system prompt, Chaac pipeline context, or AI agent brand block.

brand.json · InsurEco v2 · March 2026