moonshot foundry — brand system v1.0

Moonshot
Foundry

Insurance program due diligence and opportunity viability analysis. Where insurance dreams get mission-tested.

Navy #1A1A2EBlue #3B6CF6Rose #E8837C Plum #7B3F8EInterGlobe + Ring Mark
Quick Ref

Brand Gradients

Moonshot Brand Gradient — Rose to Plum
linear-gradient(135deg, #E8837C 0%, #C46088 50%, #7B3F8E 100%)
Moonshot UI Gradient — Blue
linear-gradient(135deg, #3B6CF6 0%, #5B8CF8 50%, #8BAAFE 100%)
LogoSVG
Logo — Full Color
Download SVG
Logo WhiteSVG
Logo — White
Download SVG
Marketing
Logo on Brand Gradient
01

Brand Colors

Brand Gradient — Rose to Plum (SSO Button)
linear-gradient(135deg, #E8837C 0%, #D4727A 30%, #C46088 50%, #A44F8A 75%, #7B3F8E 100%)
UI Accent Gradient — Blue
linear-gradient(135deg, #3B6CF6 0%, #5B8CF8 50%, #8BAAFE 100%)
Navy
#1A1A2E
Wordmark / Primary Dark
Moonshot Blue
#3B6CF6
Primary UI / Links / Active
Rose
#E8837C
Brand gradient start
Fuchsia
#C46088
Brand gradient mid
Plum
#7B3F8E
Brand gradient end
Silver
#C0C0C0
Globe mark / metallic
Gray 50
#F9FAFB
App background (light mode)
White
#FFFFFF
Cards / Sidebar
Slate 500
#64748B
Muted text
02

Vector Logos

LogoSVG
Logo — Globe + Wordmark
SVGOpen
Logo WhiteSVG
Logo — White
SVGOpen
Globe PNGPNG
Globe Mark — PNG (App Icon)
PNG
03

Usage Rules

Do
  • Use SVG logos whenever possible
  • Use the white variant on dark backgrounds
  • Use the PNG globe as app icon or favicon
  • Use brand gradient (rose-plum) for SSO buttons and marketing CTAs
  • Keep letter-spacing wide on MOONSHOT wordmark
  • Pair with Inter for all typography
Don't
  • Stretch or distort the globe mark
  • Place dark logo on dark backgrounds
  • Remove the orbit ring from the globe
  • Re-color outside the approved palette
  • Use the brand gradient for body text
  • Mix fonts — Inter is the only approved typeface
04

Typography — Inter

Wordmark — Inter 700, Letter-Spacing 3px
MOONSHOT
Tagline — Inter 500, Small, Tracking Wide
Dreams, Mission-Tested.
Section Headings — Inter 700
Opportunity Viability Analysis
Body Copy — Inter 400
Moonshot Foundry is the insurance program due diligence platform. Analyze MGA and carrier opportunities with structured viability scoring, book data ingestion, and carrier question workflows.
Labels / UI — Inter 600 + uppercase + tracking
Due Diligence · Viability · Carrier Questions · Book Data
Inter Weight Scale
300 — Light: Dreams, Mission-Tested 400 — Regular: Dreams, Mission-Tested 500 — Medium: Dreams, Mission-Tested 600 — SemiBold: Dreams, Mission-Tested 700 — Bold: Dreams, Mission-Tested
05

LLM / Machine-Readable Data

Paste into any system prompt, pipeline context, or AI agent brand block.

brand.json · Moonshot Foundry v1 · March 2026