get.policypay.io — brand system v1.0

PolicyPay
Brand Kit

Secure, seamless checkout and payment processing designed to enhance the efficiency of insurance purchases and renewals.

Dark #242F3ECyan #00E0D8Cyan Light #33E8E1 Exo 2 Typeface2 Logo Variants
Quick Ref

Brand Gradient

PolicyPay Brand Gradient
linear-gradient(135deg, #242F3E 0%, #00E0D8 55%, #33E8E1 100%)
PolicyPay LogoPNG
Logo — Full Color
Download PNG
PolicyPay Logo WhiteWEBP
Logo — White
Download WEBP
01

Brand Colors

PolicyPay Brand Gradient — Dark → Cyan → Cyan Light
linear-gradient(135deg, #242F3E 0%, #00E0D8 55%, #33E8E1 100%)
PolicyPay Dark
#242F3E
Primary Dark · Gradient Start
PolicyPay Cyan
#00E0D8
Accent · Gradient Mid
Cyan Light
#33E8E1
Hover · Gradient End
Dark Background
#1A1F2B
Page Background
Surface
#242F3E
Cards / Panels
Border
#3A4558
Dividers / Borders
Muted
#8B8E93
Secondary Text / Labels
Text
#C8CCD4
Body Text
White
#FFFFFF
Headings / Light BG
02

Logo Assets

PolicyPay LogoPNG · 661x100
Logo — Full Color
↓ PNGOpen ↗
PolicyPay Logo WhiteWEBP
Logo — White on Transparent
↓ WEBPOpen ↗
Marketing
Logo on Brand Gradient
03

Usage Rules

✓ Do
  • Use the full-color logo on light or transparent backgrounds
  • Use the white logo on dark or cyan backgrounds
  • Use the brand gradient for marketing headers
  • Maintain original aspect ratios
  • Ensure sufficient contrast around the logo
  • Use the Exo 2 typeface alongside the logo
✗ Don't
  • Stretch or distort the logo
  • Place the white logo on white backgrounds
  • Add shadows, glows, or strokes to the logo
  • Re-color outside the approved variants
  • Alter the gradient stop colors or angle
  • Use low-resolution screenshots instead of official assets
04

Typography — Exo 2

Display / Hero — Exo 2 900
Insurance Payment
Solutions.
Section Headings — Exo 2 800
Secure, seamless checkout for insurance
Body Copy — Exo 2 300
PolicyPay provides secure, seamless checkout and payment processing designed to enhance the efficiency of insurance purchases and renewals across the InsurEco ecosystem.
Labels / UI — Exo 2 700 · Uppercase + tracking
PolicyPay  ·  Version 1.0  ·  March 2026  ·  get.policypay.io
Weight Scale
300 — Light: Insurance Payment Solutions 400 — Regular: Insurance Payment Solutions 600 — SemiBold: Insurance Payment Solutions 700 — Bold: Insurance Payment Solutions 800 — ExtraBold: Insurance Payment Solutions 900 — Black: Insurance Payment Solutions
05

LLM / Machine-Readable Data

Paste into any system prompt, pipeline context, or AI agent brand block.

brand.json · PolicyPay v1 · March 2026